April 28, 2024
12:00pm ET | 6:00pm CET
Most companies have more translated content than ever, and less to show for it. The reason is not translation quality. Generative AI made fluent content cheap, which means fluency is no longer an advantage — everyone has it.
What separates the brands that grow in a market from the ones that merely appear in it is Language Market Fit: content that reads as though it was created for that market, not translated into one.
Join Lokalise's CEO, CPO and CTO for what that takes at enterprise scale — and a first look at a new product.
Who should attend
- Product leaders deciding whether to build or buy language infrastructure
- Marketing leaders whose content has to perform in markets they cannot read
- Localization and content teams who own quality across languages and functions
- Anyone who has increased translation volume this year and has not seen the growth to match it
What you'll take away:
- Why fluency stopped being an advantage and the three levels of localization every company sits at today.
- What enterprise-grade localization actually requires — governance, security, orchestration, and evidence that it works. Not a wrapper around an AI model.
- How localization becomes a growth function — with the measurements to prove it to a board.
- A first look at a new Lokalise product — built so that every team can use Lokalise.
Don't just enter a market. Belong in it.
Join us September 15th. Recording sent to all registrants.
